Wisdom Water™ is a functional wellness brand that brings together ancient African botanical wisdom and contemporary scientific research to support women’s everyday wellbeing. Inspired by ingredients such as Tetrapleura tetraptera, Acacia nilotica and hibiscus flowers, Wisdom Water™ offers natural hydration designed to support hormonal and metabolic balance, without dyes, sugars or artificial additives. It is a feminine water brand, soft yet authoritative, that celebrates African cultural roots and translates them into a modern self-care ritual.
The visual system of Wisdom Water™ includes the logo, product label and a comprehensive brand book. The brand icon combines the letter W with a graphic sign inspired by African motifs, reflecting the brand’s origins and its positioning within the Heritage Wellness space.
Client: Private Client
Typology: Branding | Packaging
Year: 2025